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Hismile v34 Colour Corrector, Tooth Stain Concealer, Teeth Whitening Booster, Purple Toothpaste, Color Correcting Technology, V34, Tooth Colour Corrector
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Purchase options and add-ons
Brand | HISMILE |
Product Benefits | Temporary stain concealment and instant brightening |
Item Form | Gel |
Number of Items | 1 |
Material Type Free | Peroxide Free |
About this item
- Instantly cancels yellow undertones for a whiter smile
- Non-invasive, simply brush on like regular toothpaste
- Balances warm and cool tones to reveal your brightest white smile
- No harsh peroxides, safe for daily use
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Sustainability features
This product has sustainability features recognized by trusted certifications.Packaging efficiencyReduced air and/or water in the product or packaging for more efficient transportation.As certified byCompact by Design identifies products that, while they may not always look very different, have a more efficient design. By reducing water and/or air in the product or packaging, these become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions. - Sustainability features for this product
Sustainability features
This product has sustainability features recognized by trusted certifications.Organic contentProduct contains at least 95% organic material.As certified byUSDA Organic
USDA Organic is protected by law, inspected by experts, traced from farm to store, and shaped by public input. USDA develops and enforces the organic standards, which require products to be produced using farming practices that maintain and improve soil and water quality, minimize the use of synthetic materials, conserve biodiversity, and avoid genetic engineering, among other factors. Crops can be certified organic if they’re grown without prohibited substances such as most synthetic fertilizers and pesticides for three years prior to harvest. Livestock are raised on pasture and treated humanely without growth hormones or antibiotics. Organic products do not contain GMOs or artificial colors, flavors, or preservatives. Products that contain a minimum of 95 percent organic ingredients and use the USDA Organic seal are part of Climate Pledge Friendly. - Sustainability features for this product
Sustainability features
This product has sustainability features recognized by trusted certifications.Packaging efficiencyReduced air and/or water in the product or packaging for more efficient transportation.As certified byCompact by Design (Amazon-developed Certification)
Compact by Design identifies products that, while they may not always look very different, have a more efficient design. By reducing water and/or air in the product or packaging, these become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions. - Sustainability features for this product
Sustainability features
This product has sustainability features recognized by trusted certifications.Organic contentProduct contains at least 95% organic material.As certified byUSDA Organic
USDA Organic is protected by law, inspected by experts, traced from farm to store, and shaped by public input. USDA develops and enforces the organic standards, which require products to be produced using farming practices that maintain and improve soil and water quality, minimize the use of synthetic materials, conserve biodiversity, and avoid genetic engineering, among other factors. Crops can be certified organic if they’re grown without prohibited substances such as most synthetic fertilizers and pesticides for three years prior to harvest. Livestock are raised on pasture and treated humanely without growth hormones or antibiotics. Organic products do not contain GMOs or artificial colors, flavors, or preservatives. Products that contain a minimum of 95 percent organic ingredients and use the USDA Organic seal are part of Climate Pledge Friendly. - Sustainability features for this product
Sustainability features
This product has sustainability features recognized by trusted certifications.Safer chemicalsMade with chemicals safer for human health and the environment.As certified byOEKO-TEX MADE IN GREEN
Made in Green by Oeko-Tex verifies that the article has been manufactured using processes with a reduced environmental impact and under socially responsible working conditions. The label also verifies that the product has been tested for substances that could harm the body and environment. Thanks to the unique product ID, each product can be easily traced by entering the certification number on the Label Check on the Made in Green website, where more information about the production facilities is provided.Certification NumberM1KN8XW04Worker well-beingManufactured on farms or in facilities that protect the rights and/or health of workers.As certified byOEKO-TEX MADE IN GREEN
Made in Green by Oeko-Tex verifies that the article has been manufactured using processes with a reduced environmental impact and under socially responsible working conditions. The label also verifies that the product has been tested for substances that could harm the body and environment. Thanks to the unique product ID, each product can be easily traced by entering the certification number on the Label Check on the Made in Green website, where more information about the production facilities is provided.Certification NumberM1KN8XW04Manufacturing practicesManufactured using processes that reduce the risk of negative environmental impact.As certified byOEKO-TEX MADE IN GREEN
Made in Green by Oeko-Tex verifies that the article has been manufactured using processes with a reduced environmental impact and under socially responsible working conditions. The label also verifies that the product has been tested for substances that could harm the body and environment. Thanks to the unique product ID, each product can be easily traced by entering the certification number on the Label Check on the Made in Green website, where more information about the production facilities is provided.Certification NumberM1KN8XW04 - Sustainability features for this product
Sustainability features
This product has sustainability features recognized by trusted certifications.Carbon impactCarbon emissions from the lifecycle of this product were measured, reduced and offset.As certified byCarbonfree Certified
Each Carbonfree Certified product goes through a cradle-to-grave assessment to determine the product’s carbon footprint. The carbon emissions associated with the product are reduced where possible, and remaining carbon emissions are offset with third-party verified carbon reduction projects in renewable energy, energy efficiency and forestry.
From the brand

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Let's be honest. Tradition teeth whitening, using hydrogen peroxide can cause sensitivity. Which isnt the best experience
Our goal was simple: Create an at-home whitening treatment that's as effective as peroxide - without the nasty side effects.
In 2014, we launched our first Teeth Whitening Kit, 11 years later, Hismile products are in millions of homes around the globe.
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Best Sellers in Smile Care
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PAP+ - Peroxide-Free Whitening
PAP+ is our peroxide-free teeth whitening collection. Each product includes PAP+, our fastest, most effective formula to date.
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V34 - Brightening
V34 Uses light and colour theory, to effectively minimise yellow stains, giving your teeth a temporary brighter appearance.
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Everyday Oral Care
The Everyday Collection is our range of everyday oral care products, meant to treat your teeth and make your smile care a breeze!
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What problem are we solving?
Traditional teeth whitening isn’t a great experience.
It's painful, it causes sensitivity, or it can be a long uncomfortable trip to the dentist thanks to Peroxides.
What makes our products unique?
Unlike Peroxide we use PAP, which similarly reacts with tooth stains, only without the release of free radicals. Meaning no sensitivity, pain, or enamel damage.
Why do we love what we do?
What began in 2014 with the Teeth Whitening Kit has since evolved into a global community over 3 million strong.
Product Description

We’ve cancelled stains.
V34 is a post-whitening treatment that restores brightness and neutralises yellow tones on the tooth surface. It works to brighten teeth by utilising colour correcting technology. By counter-balancing the different hues in your teeth, V34 conceals stains and improves brightness.
What is v34?
V34 works to brighten teeth by utilising colour theory technology. By counter-balancing the different yellow hues in your teeth, V34 temporarily conceals stains and improves brightness. Use V34 after a whitening treatment, daily, or before a big event for a brightness boost.
Utilises colour correcting technology
Colour correction all starts with the colour wheel, where purple and yellow are complementary colours opposite each other on the colour wheel. Applying purple onto your teeth neutralises yellow undertones by cancelling them, giving your teeth a perceptively brighter shade of white.
Non-invasive brightening treatment
V34 is not a chemical whitening treatment and doesn't make any pertinent changes to your teeth, so it is safe to be used on dental work.
Hismile Research Centre
Led by our Head of Research and Development, Dr. Mauro Pascolutti, PhD, the Hismile Research Centre is the home of all formulations and product development. The Hismile Research center is based on 3 key pillars: Safety, Effectiveness, and Convenience. Each product we develop undergoes years of research to ensure that these 3 criteria are not only met, but exceeded.
Further brighten your teeth
V34 is intended for use by people who are looking to get the most out of their whitening treatments, further brightening their teeth post-whitening, or by people who already have very white teeth, and don't need a full whitening treatment. Unlike our PAP+ whitening products which oxidise stains in the tooth's surface, v34 balances the different shades to give a whiter, brighter appearance.
Formulated in Australia with care
The Hismile HQ is based on the Gold Coast, Australia. Every day we’re in the lab, learning from our community, and working with leading dentists to develop products to make you look good, and feel even better. As always, we’re backed by science, and driven by the belief that smile care can, and should, be both effective and safe.
Product details
- Product Dimensions : 2.24 x 2.24 x 5.31 inches; 5.64 ounces
- Item model number : 10018-CC
- Date First Available : November 10, 2021
- Manufacturer : HISMILE
- ASIN : B09LH36816
- Country of Origin : Thailand
- Best Sellers Rank: #3,273 in Health & Household (See Top 100 in Health & Household)
- #87 in Toothpaste
- Customer Reviews:
Compare with similar items
This Item ![]() Hismile v34 Colour Corrector, Tooth Stain Concealer, Teeth Whitening Booster, Purple Toothpaste, Color Correcting Technology, V34, Tooth Colour Corrector | Recommendations | ||||
Try again! Added to Cart | Try again! Added to Cart | Try again! Added to Cart | Try again! Added to Cart | ||
Price | — | $8.99$8.99 | $9.97$9.97 | -16% $20.99$20.99 Typical: $24.99 | $2.50$2.50 |
Price Per Unit | — | $5.99 / Fl Oz | $0.71 / Count | $69.97 / Fl Oz | $41.67 / Fl Oz |
Delivery | Get it as soon as Thursday, May 1 | Get it as soon as Thursday, May 1 | Get it as soon as Thursday, May 1 | Get it as soon as Thursday, May 1 | Get it as soon as Thursday, May 1 |
Customer Ratings | |||||
Sold By | Hismile | ROMARZ | GuruNanda LLC | Ultimate Luxe | Amazon.com |
form | Gel | Foam | Strip | Gel | Gel |
flavor | Unflavored | Mild Mint | Mint | Mint | Mint |
active ingredients | — | — | coconut oil,glycerin,menthol | Carbamide Peroxide | Hydrogen Peroxide |
product benefit | Temporary stain concealment and instant brightening | Freshening breath | Whitening | Whitening | Brightening, Whitening |
Videos
Videos for this product
1:45
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Honest Review of Hismile v34 Colour CorrectorTheRealYou
Videos for this product
0:48
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Helps reduce yellowing. Works great for my kids.ForeverFitCoach
Videos for this product
0:08
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Doesn’t work here’s proofCustomer Video
Videos for this product
1:28
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Hismile colour corrector, tooth stain concealerHolly Gowan
Important information
Safety Information
For external use only. Do not swallow. Keep out of reach of children. Discontinue use if irritation occurs.
Ingredients
Glycerin, Aqua/Water, Sorbitol, Hydrated Silica, Xylitol, Polysorbate 80, Cellulose Gum, Mentha Piperita (Peppermint) Oil, Phenoxyethanol, Sucralose, Tetrasodium Pyrophosphate, CI17200/D&C Red No. 33, CI42090/FD&C Blue No.1, Ethylhexylglycerin.
Directions
Apply 2 pumps to a soft bristle toothbrush and gently brush in circular motion for minutes. Expel after use, do not swallow. Rinse excess formula from mouth. This product can be used as brightening booster addition your normal toothpaste. Use needed or daily concealer yellow stains.
Legal Disclaimer
Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonReviews with images

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Top reviews from the United States
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- Reviewed in the United States on June 11, 2024Size: 1 Fl Oz (Pack of 1)Verified PurchaseI honestly did not expect it to work so well on the first use.
I saw all the mixed reviews, I saw so many people having positive results, but then I saw a handful of people where they said it didn’t do anything.
So I was really skeptical about getting this, but I’m very glad I did!
I’ve always been self-conscious about my teeth, since I have pretty decent teeth, I only have one which sadly if you can see in the photo. But I’ve always had a problem with my teeth being yellow a little bit, even though I don’t smoke and I brush multiple times a day.
After seeing the research about purple toothpaste, I knew I wanted to try some.
As you can see from the pictures, unfortunately I had just eaten about an hour before this, so there is a little bit of grime in my teeth, I apologize. But nonetheless, my teeth still showed that yellow color.
I followed the directions and used two pumps of the toothpaste on my toothbrush and brushed away. And to my surprise when I was done brushing and looked in the mirror, I was shocked to see the almost immediate results.
I highly recommend this toothpaste! Not only does it work with the yellow staining, but it also doesn’t have a bad taste to it, it’s actually kind of sweet. And since I have sensitive gums, it didn’t leave it burning like a lot of other toothpaste.
If it is this well after only the first use, I can’t even wait to see what it does after a week or two.
I honestly did not expect it to work so well on the first use.
I saw all the mixed reviews, I saw so many people having positive results, but then I saw a handful of people where they said it didn’t do anything.
So I was really skeptical about getting this, but I’m very glad I did!
I’ve always been self-conscious about my teeth, since I have pretty decent teeth, I only have one which sadly if you can see in the photo. But I’ve always had a problem with my teeth being yellow a little bit, even though I don’t smoke and I brush multiple times a day.
After seeing the research about purple toothpaste, I knew I wanted to try some.
As you can see from the pictures, unfortunately I had just eaten about an hour before this, so there is a little bit of grime in my teeth, I apologize. But nonetheless, my teeth still showed that yellow color.
I followed the directions and used two pumps of the toothpaste on my toothbrush and brushed away. And to my surprise when I was done brushing and looked in the mirror, I was shocked to see the almost immediate results.
I highly recommend this toothpaste! Not only does it work with the yellow staining, but it also doesn’t have a bad taste to it, it’s actually kind of sweet. And since I have sensitive gums, it didn’t leave it burning like a lot of other toothpaste.
If it is this well after only the first use, I can’t even wait to see what it does after a week or two.
Images in this review
- Reviewed in the United States on February 23, 2024Size: 1 Fl Oz (Pack of 1)Verified PurchaseIf you're dreaming of a toothpaste that turns your dental routine into a psychedelic trip to whiter teeth, you might want to keep dreaming. 'Purple Toothpaste' promised a revolution with its color wheel theory—purple on yellow equals white. Sounds like a fun science experiment, right? Wrong. The only thing revolutionary about this toothpaste is its ability to maintain the status quo on my teeth.
I embarked on this three-week journey with the dedication of a New Year's resolution gym member. Twice a day, every day, I introduced my teeth to this purple potion, expecting to see my teeth transform from a dull yellow to a radiant white. The result? My bathroom sink saw more change than my teeth did. The toothpaste left a vivid purple mess everywhere but failed to leave any mark of improvement on my teeth's color.
The concept, while intriguing, falls flat in execution. It's like being promised a magic show and then watching the magician pull a rabbit out of a hat, only to find out the rabbit is just a poorly drawn rabbit on a piece of paper. The toothpaste, with its bold claims and vibrant color, turned out to be nothing more than an illusion.
To add insult to injury, the purple mess it created every morning and night was a constant reminder of my misplaced faith in this product. It's one thing to not work, but another to leave behind a daily cleanup chore as a memento of its failure.
In conclusion, 'Purple Toothpaste' is a swing and a miss in the teeth whitening game. I used it diligently for three weeks with no improvement to show for it, except perhaps a newfound skepticism towards color theory in dentistry. Save your money, save your time, and most importantly, save your sink from this purple catastrophe. 1/5 stars, because I can't give it a zero."
- Reviewed in the United States on November 15, 2022Size: 1 Fl Oz (Pack of 1)Verified PurchaseI’ve been using this product for a few weeks after seeing an ad about it online. I went out of my way to purchase it, having done other whitening treatments in the past professionally and on my own. After several times of use, it’s my personal belief that it only makes your teeth look whiter at the time because your gums and the dye around your teeth is purple, which, in contrast makes your teeth look white. As for the long-term benefits, I have yet to see any from using this. The immediate look appears to be whiter teeth, but that goes away pretty quickly when you get on with your day today. I haven’t seen any long-term benefit to use nor do I think it’s actually doing what it’s claiming two other than immediate moments after brushing your teeth with it. If it works for you great. However, my personal experience along with my experience having used professional cleaning from my dentist as well as other whitening products on the market, this product simply plays with the purple color to show immediate results, but nothing lasting. It’s kind of like make up you can put color blush or bronzer on and then you go on with your day wash your face 10 minutes later and it’s back to exactly what it was before you put the make up on.
- Reviewed in the United States on April 19, 2025Size: 1 Fl Oz (Pack of 1)Verified PurchaseI was skeptical over the use of this product, yet it proved me wrong, works wonderfully, my only suggestion would be to those with sensitive teeth, monitor the use accordingly as it can increase your sensitivity to cold or hot. Overall great product.
- Reviewed in the United States on March 27, 2025Size: 1 Fl Oz (Pack of 1)Verified PurchaseSeems to work, definitely not as fast and well as the videos make it seem, it taste pretty good but stains the sink a bit
- Reviewed in the United States on January 22, 2025Size: 1 Fl Oz (Pack of 1)Verified PurchaseThis product didn’t do the one thing it was supposed to. It’s supposed to whiten teeth and after 2 and a half weeks of using it twice a day I noticed no change at all. It is not worth it. It looks like it works while brushing but once I rinsed my mouth out the color of my tenth did not changed whatsoever. The only good thing about this product was that it tasted good compared to other whiting products but, I am still quite disappointed in this product
- Reviewed in the United States on April 5, 2025Size: 1 Fl Oz (Pack of 1)Verified PurchaseI've been using this for over a year and it works wonders. I use it twice a day and you can see the difference. So glad I got more! I would also add in the uv light and single application of the kit as well on top of using this to see the real difference.
Top reviews from other countries
- VIJAYAN BALAKRISHNANReviewed in Singapore on January 1, 2024
2.0 out of 5 stars Teeth lightening was not evident after 1 week of trying as instructed.
Size: 1 Fl Oz (Pack of 1)Verified PurchaseTeeth lightening was not evident after 1 week of trying as instructed.
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Gerardo GutiérrezReviewed in Mexico on February 3, 2024
5.0 out of 5 stars Excelente
Size: 1 Fl Oz (Pack of 1)Verified PurchaseEs la primera vez que lo usamos en casa, la verdad nos está funcionando muy bien a mi esposa y a mi, 100% recomendable.
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MaxReviewed in Germany on March 22, 2023
1.0 out of 5 stars Nicht kaufen - online Trends und schnelles Geld
Size: 1 Fl Oz (Pack of 1)Verified PurchaseIm Grund genau das was man erwartet hat. Ein Produkt ohne richtige Wirkung das schnell auf den Markt kommt und kleinere Firmen da abstauben. Das Produkt an sich ist keine schlecht Idee, der Geschmack in Ordnung und frisch und das Erlebnis mal einen lila Mund gehabt zu haben ist "ganz lustig". Schnell stellt sich allerdings die Erkenntnis ein, dass dieses Produkt nicht so funktioniert so wie in den seltsam und dubios gedrehten mini Werbefilmen mit gecasteten Schauspielern vorgegeben. Leider nur eine nette Idee mit nicht mehr dahinter. Der Preis ist lächerlich, denn im Grund haut man sich hier nur etwas lila Farbe auf die Zähne und hofft auf Besserung. Ich finde es schade, dass man solche Firmen nicht rechtlich belangen kann aber das steht auf einem anderen Blatt. Ich rate sehr von dem Kauf ab.
- Taylor HodginsReviewed in Canada on February 2, 2025
5.0 out of 5 stars Smile :D
Size: 1 Fl Oz (Pack of 1)Verified PurchaseThis whitens your teeth over time. Not a drastic different, but does help.
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MOHAMMAD JABER ALSHMRANIReviewed in Saudi Arabia on June 23, 2024
5.0 out of 5 stars جيد
Size: 1 Fl Oz (Pack of 1)Verified Purchaseجيد
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