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Meehan's Bartender Manual: [A Cocktail Reference and Recipe Book] Hardcover – October 17, 2017

4.8 out of 5 stars 1,254 ratings

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“A knowledge-filled tome for true cocktail nerds or those aspiring to be” (Esquire), from one of the world’s most acclaimed bartenders

WINNER OF THE JAMES BEARD AWARD • WINNER OF THE TALES OF THE COCKTAIL SPIRITED AWARD® FOR BEST NEW COCKTAIL OR BARTENDING BOOK • IACP AWARD FINALIST

Meehan’s Bartender Manual is acclaimed mixologist Jim Meehan’s magnum opus—and the first book of the modern era to explain the bar industry from the inside out. With chapters that mix cocktail history with professional insights from experts all over the world, this deep dive covers it all: bar design, menu development, spirits production, drink mixing technique, the craft of service and art of hospitality, and more.
 
The book also includes recipes for 100 cocktails culled from the classic canon and Meehan’s own storied career. Each recipe reveals why Meehan makes these drinks the way he does, offering unprecedented access to a top bartender’s creative process.
 
Whether you’re a professional looking to take your career to the next level or an enthusiastic amateur interested in understanding the how and why of mixology,
Meehan’s Bartender Manual is the definitive guide.
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From the Publisher

Martini

Origin:

Several recipes incorporating various proportions of dry gin, dry vermouth, and orange bitters appear around the turn of the century under many titles, making the Martini’s origin difficult to pin down. Frank Newman lists a 'Dry Martini' prepared with Martini dry vermouth in his 1904 French bar guide, American Bar, which leads me to believe the reputation of the vermouth brand had something to do with the name’s sticking.

Logic:

Before the word cocktail became the umbrella term for mixed drinks a decade ago, Martini referred to a mixed drink served up in a V-shaped glass. Over the course of the last century, the recipe has vacillated between gin and vodka mixed with varying measures of dry vermouth, served with olives, a lemon twist, or both. The words 'wet' (perceptible vermouth) and 'dry' (little to no vermouth) refer to the amount of vermouth the guest would like in the drink, with 'dirty' called for if they’d like olive brine added. The Martini has been shaken, stirred, and poured undiluted from a freezer into a glass sprayed with vermouth by devotees of the drink over many generations, so there’s a wide range of options to consider.

Given free rein, focus on pairing a gin and vermouth with complementary botanicals, and dial back the vermouth in your vodka Martini so the mouthfeel of the base spirit is perceptible. Choosing the right proportions of gin and vermouth, incorporating enough dilution through stirring, and serving it at the proper temperature (arctic) all distinguish a great Martini from a merely good one.

Hacks:

Most people who order Martinis make them at home or know exactly how they’d like theirs prepared, so focus your creativity elsewhere. For a nice touch, serve the drink in a smaller glass, with the balance in an iced carafe on the side and a small plate for the olives.

Recipe

Stir with ice, then strain into a chilled coupe. Twist a lemon peel over the surface and garnish with the olive.

INGREDIENTS

  • 2.25 oz. Fords gin
  • 0.75 oz. Dolin dry vermouth
  • Lemon peel
  • Garnish: 1 olive

Editorial Reviews

Review

"Absolutely necessary for any spirits dork."
—Christine Muhlke, Bon Appetit 

“There’s much more to being a good bartender than being able to quickly and efficiently make great cocktails. Yes, Meehan addresses cocktail recipes, what ingredients tools and techniques to deploy to make great drinks, but importantly this book is about much more than just mixing cocktails. Anyone who absorbs the pages on spirits will have more than passable knowledge of each of the spirit categories, and anyone who’s serious about bar management, or indeed any aspect of bar operations should read this book.”
—Simon Difford, Difford’s Guide

"One of the most recognizable names in the bar world brings you the ultimate cocktail guide, complete with recipes, origin stories and hacks—because not owning an esoteric bottle of bitters shouldn't hold you back from a good drink. There are also floor plans of bars around the world and deep-cut cocktail facts for those who want to geek out."
—Abby Reisner, Tasting Table

"For anyone obsessed with cocktails and their unique subculture, this book will be fascinating and essential, a heady tome that pores over the origins of whiskey and gin like a graduate school volume."

—Matthew Kang,
Eater

"Jim Meehan was among the pioneers of the craft cocktail movement, opening PDT in Manhattan in 2007. “Meehan’s Bartender Manual” is exactly what the title promises: a manual for professional bartenders. But it will make a welcome addition to the library of any serious at-home drink maker."
—Wayne Curtis, The Wall Street Journal

“There are hundreds of bar books that focus on cocktail recipes or history, but few really explore the art and practicalities of bartending. Jim Meehan strives to write a modern handbook on par with the 1862 book, Jerry Thomas' Bartenders Guide. Meehan whips through cocktail history basics and features in-depth recipes for classic cocktails, but the best sections look at what it means to run a bar today. [..]Meehan’s book is designed for everyone from newcomers to the bar industry to seasoned bar owners who are always seeking new ways to improve their establishment.”
—Amy Cavanaugh, Plate

"When he opened New York’s PDT in 2007, Jim Meehan helped kick off the speakeasy trend, and in 2012, the bar scored the first James Beard Award for Outstanding Bar Program. Now Meehan has distilled his bar expertise into this combination recipe book and bar industry guide. "
—Jason Horn, The Daily Beast

"Jim Meehan’s 'Bartender Manual' a must-read for pros, home mixologists alike."
—Kenney Marlatt, Chicago Tribune

“Award-winning bartender Jim Meehan is one of a handful of drinks nerds who’s had a profound impact on the cocktail scene in America: the “modern speakeasy” he made his name at, PDT, is still a must-visit NYC bar ten years after opening thanks to its innovative and excellent drinks. Now, he’s taken a lifetime of knowledge and distilled it into a detailed bible of bartending that covers history, technique, tools and ingredients, plus 100 classic cocktail recipes and a sprinkling of invaluable insight from some of the world’s top bartenders.”
—Laura Sant, Departures

"A knowledge-filled tome for true cocktail nerds or those apsiring to be—it has insights from the who's-who of the bar-and-spirits world and perfected recipes of classics drinks."
Esquire

About the Author

Jim Meehan is a renowned bartender and author of The PDT Cocktail Book. He worked at some of New York City’s most revered restaurants and bars, including Gramercy Tavern and Pegu Club, before opening the James Beard Award–winning bar PDT in 2007. In addition to writing for Tasting Table, Lucky Peach, and Sommelier Journal, Meehan served as an editor for Food & Wine magazine’s annual cocktail book and Mr. Boston Official Bartender’s Guide. He and his family reside in Portland, Oregon, where he runs the consulting firm Mixography, Inc.

Product details

  • Publisher ‏ : ‎ Ten Speed Press; First Edition (October 17, 2017)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 488 pages
  • ISBN-10 ‏ : ‎ 1607748622
  • ISBN-13 ‏ : ‎ 978-1607748625
  • Item Weight ‏ : ‎ 3 pounds
  • Dimensions ‏ : ‎ 7.09 x 1.5 x 8.67 inches
  • Customer Reviews:
    4.8 out of 5 stars 1,254 ratings

About the author

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Jim Meehan
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Jim Meehan entered the hospitality business in 1995 while studying at the University of Wisconsin at Madison. He worked his way through school as a bartender, then moved to New York City in 2002 to develop his craft in restaurants and bars such as Gramercy Tavern and the Pegu Club.

In 2007, Meehan opened PDT, a hidden cocktail lounge attached to a legendary hot dog stand in the East Village. In 2009, he and the bar were recognized with Spirited Awards for American Bartender of the Year and World’s Best Cocktail Bar at Tales of the Cocktail. In 2011, PDT topped the world’s 50 Best Bars list by Drinks International. In 2012, PDT was recognized with the first Outstanding Bar Program award from the James Beard Foundation.

In addition to his work behind the bar, Meehan edited eight editions of Food & Wine Magazine’s annual cocktail book and four Mr. Boston recipe guides. His writing has been published in magazines such as Imbibe, Man of the World, Sommelier Journal, Food & Wine, Bon Appetit, Lucky Peach and most recently in the Oxford Companion to Spirits & Cocktails.

In 2014, he moved to Portland, Oregon where he overseas consulting projects through his firm Mixography Inc. and creates new drinks as the global mixologist for the American Express Centurion airport lounges.

Customer reviews

4.8 out of 5 stars
1,254 global ratings

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Customers say

Customers find this bartender manual to be an excellent textbook that thoroughly educates them about the profession. The book features beautiful design with wonderful illustrations throughout, and includes two hundred pages of recipes along with fascinating histories behind each cocktail. Customers appreciate the writing quality and consider it a great gift option, with one customer noting it's written by a true hospitality professional.

AI-generated from the text of customer reviews

58 customers mention "Information quality"53 positive5 negative

Customers find the book to be an excellent textbook that thoroughly educates serious bartenders, with one customer noting it serves as a great reference for home mixologists.

"...Within the pages, you’ll find history, essential hospitality industry information, expert advice, techniques and 100 recipes for classic cocktails...." Read more

"...craft bar, or manage or own one, this is hands-down the best bar book of the 21st century, even surpassing David Wondrich’s Imbibe!..." Read more

"...It has a heavy focus on the logistical and technical aspects of not just making drinks, but opening, setting up, and operating a bar efficiently...." Read more

"...Blueprints of great bars. There is a section with a handful of blueprints of great bars, from award-winning NYC hotspots to a very famous closet bar..." Read more

38 customers mention "Readability"34 positive4 negative

Customers find the book easy to read and engaging, with one customer noting it provides recommendations on quality spirits and ingredients to use.

"...Using the best quality reposado tequila is crucial - as there’s nothing, aside from lime juice and the agave syrup, for it to hide behind...." Read more

"...a photograph, the history of the drink, and recommendations on quality of spirits/ingredients to use...." Read more

"This is a nice little book, but it is also a little quirky in its format, so it may not be exactly what you're expecting...." Read more

"...It's a great book and very interesting, but not quite what I was expecting for home mixing...." Read more

25 customers mention "Design"22 positive3 negative

Customers appreciate the book's design, noting its beautiful layout and wonderful illustrations throughout, with one customer highlighting the included architectural plans of successful bars.

"...The book is gorgeously designed and features simple, beautiful photographs of every drink, as well as wonderful illustrations throughout...." Read more

"...Meehan touches on menu development, bar setup (mise en place), bar/restaurant design, descriptions of spirits, service standards, cocktail building..." Read more

"...The included architectural plans of successful bars and the explanation and analysis of their use of design and space is something you don't see in..." Read more

"...-Commercial Bar Design: he examines every detail down to the minimum dimension of a bar stool chair cushion, to optimized well bottle organization,..." Read more

19 customers mention "Recipes"19 positive0 negative

Customers appreciate the recipes in the book, with one mentioning it contains two hundred pages of them, and another noting the excellent photos that accompany them.

"...industry information, expert advice, techniques and 100 recipes for classic cocktails...." Read more

"...There’s about two hundred pages of recipes; a little under half the book...." Read more

"...The artwork, layout and photography are simple and stunning. Recipes, history, interviews with leaders in the field, and succinct detailed..." Read more

"Great reference and history of spirits. There are some great recipes in here that go to often...." Read more

18 customers mention "History"18 positive0 negative

Customers appreciate the book's historical content, particularly the stories behind each cocktail and the information about different spirits.

"...Within the pages, you’ll find history, essential hospitality industry information, expert advice, techniques and 100 recipes for classic cocktails...." Read more

"...bar setup (mise en place), bar/restaurant design, descriptions of spirits, service standards, cocktail building techniques, and basically anything..." Read more

"...Each recipe comes with a photograph, the history of the drink, and recommendations on quality of spirits/ingredients to use...." Read more

"...What's in the book? History. There's a short history of how cocktails came to America, including factors such as refrigeration affecting..." Read more

10 customers mention "Writing quality"10 positive0 negative

Customers praise the writing quality of the book, with one noting it is written by a true hospitality professional.

"...It is written at the level both an expert and a novice can draw significant knowledge from...." Read more

"Meehan is a legend, the tome is well written, content stands the test of time, and the corners are rounded!" Read more

"This book is written by a true hospitality professional that is also one of the best bartenders in the world...." Read more

"...Well written with tons of info from history, to bar design, to creating menus, to service and hospitality...." Read more

9 customers mention "Photography"9 positive0 negative

Customers appreciate the photography in the book, with one mentioning that each recipe comes with a photograph, and another noting the lovely full color images.

"...The book is gorgeously designed and features simple, beautiful photographs of every drink, as well as wonderful illustrations throughout...." Read more

"...The photography is stunning, the layout is very intuitive, and the physical binding and quality of printing are all top notch...." Read more

"...+It has beautiful Pictures, Bar Layout Designs, Maps, and imagery making it pleasing to flip through." Read more

"...The inside, however, is just glorious. The artwork, layout and photography are simple and stunning...." Read more

4 customers mention "Gift value"4 positive0 negative

Customers find the book makes a great gift.

"Great gift for the new bartender in your life! Bought it as a gift for someone who had never been a bartender. It was well receives!..." Read more

"...about mixology is an excellent way to add culture to your life- a great gift!" Read more

"Great gift!..." Read more

"Great gift for your man that loves cocktails..." Read more

An invaluable resource for the professional and home bartender alike!
5 out of 5 stars
An invaluable resource for the professional and home bartender alike!
Released in 2017, this is the second book we’ve featured of Meehan’s (the first being the essential ’PDT Cocktail Book’.)We began 2022 by abstaining from alcohol for the month of January. However, we also pledged to expand and improve our mixology skills during the year.This exhaustive collection of text contains a wealth of information for the professional and home bar enthusiast alike. Within the pages, you’ll find history, essential hospitality industry information, expert advice, techniques and 100 recipes for classic cocktails. Not only did working through this book elevate our skills but it expanded our palate as we explored spirits we were less familiar with (rum and tequila, in particular). The book is gorgeously designed and features simple, beautiful photographs of every drink, as well as wonderful illustrations throughout. Here are the cocktails we made:• Old Friend - Created by the author himself in 2012 for the Chef’s Club in Aspen, Colorado, this cocktail feels like a timeless classic! It features one of our favorite spirits, Campari! This bitter crimson-hued liqueur is definitely an acquired taste but we love it so much we will drink it by itself with a splash of soda. Here, it’s shaken with gin, grapefruit juice and St. Germain (an elderflower liqueur) before garnishing with a lemon twist.• Martinez - Dating back to 1884, the “recipe” from O.H. Byron’s ‘The Modern Bartenders Guide’ simply stated, “same as a Manhattan, only you substitute gin for whiskey.”Here, the drink receives an upgrade - combining Old Tom gin, vermouth, maraschino liqueur and a couple dashes of bitters. Garnish with an orange twist and imbibe!• Five Island Flamingo - This cocktail allowed us the opportunity to explore rum as the featured spirit. As it turns out, there are far more (better) options than that bottle of Malibu we choked down after our senior prom. This delicate creation features white rum, grapefruit soda and lime juice. With minimal ingredients, quality is key - as there’s nothing for them to hide behind.• East India Negroni - This twist on the classic subs Banks 5-Island rum for the gin and Lustau East India Solera sherry for the sweet Vermouth. Although interesting, we ultimately preferred the classic over the remake - not unlike the movie ‘Footloose’ (or ‘Dirty Dancing’).• Tommy’s Margarita - Created in the late 80’s by second-generation owner Julio Bermejo of Tommy’s Mexican Restaurant in San Francisco, this recipe trades triple sec for agave syrup. Using the best quality reposado tequila is crucial - as there’s nothing, aside from lime juice and the agave syrup, for it to hide behind. If your only exposure to margs are the 3 for 1 blended concoctions at your local Tex-Mex joint, give this sophisticated, yet simple, version a try.
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Top reviews from the United States

  • Reviewed in the United States on April 29, 2022
    Released in 2017, this is the second book we’ve featured of Meehan’s (the first being the essential ’PDT Cocktail Book’.)
    We began 2022 by abstaining from alcohol for the month of January. However, we also pledged to expand and improve our mixology skills during the year.
    This exhaustive collection of text contains a wealth of information for the professional and home bar enthusiast alike. Within the pages, you’ll find history, essential hospitality industry information, expert advice, techniques and 100 recipes for classic cocktails. Not only did working through this book elevate our skills but it expanded our palate as we explored spirits we were less familiar with (rum and tequila, in particular). The book is gorgeously designed and features simple, beautiful photographs of every drink, as well as wonderful illustrations throughout. Here are the cocktails we made:

    • Old Friend - Created by the author himself in 2012 for the Chef’s Club in Aspen, Colorado, this cocktail feels like a timeless classic! It features one of our favorite spirits, Campari! This bitter crimson-hued liqueur is definitely an acquired taste but we love it so much we will drink it by itself with a splash of soda. Here, it’s shaken with gin, grapefruit juice and St. Germain (an elderflower liqueur) before garnishing with a lemon twist.

    • Martinez - Dating back to 1884, the “recipe” from O.H. Byron’s ‘The Modern Bartenders Guide’ simply stated, “same as a Manhattan, only you substitute gin for whiskey.”
    Here, the drink receives an upgrade - combining Old Tom gin, vermouth, maraschino liqueur and a couple dashes of bitters. Garnish with an orange twist and imbibe!

    • Five Island Flamingo - This cocktail allowed us the opportunity to explore rum as the featured spirit. As it turns out, there are far more (better) options than that bottle of Malibu we choked down after our senior prom. This delicate creation features white rum, grapefruit soda and lime juice. With minimal ingredients, quality is key - as there’s nothing for them to hide behind.

    • East India Negroni - This twist on the classic subs Banks 5-Island rum for the gin and Lustau East India Solera sherry for the sweet Vermouth. Although interesting, we ultimately preferred the classic over the remake - not unlike the movie ‘Footloose’ (or ‘Dirty Dancing’).

    • Tommy’s Margarita - Created in the late 80’s by second-generation owner Julio Bermejo of Tommy’s Mexican Restaurant in San Francisco, this recipe trades triple sec for agave syrup. Using the best quality reposado tequila is crucial - as there’s nothing, aside from lime juice and the agave syrup, for it to hide behind. If your only exposure to margs are the 3 for 1 blended concoctions at your local Tex-Mex joint, give this sophisticated, yet simple, version a try.
    Customer image
    5.0 out of 5 stars
    An invaluable resource for the professional and home bartender alike!

    Reviewed in the United States on April 29, 2022
    Released in 2017, this is the second book we’ve featured of Meehan’s (the first being the essential ’PDT Cocktail Book’.)
    We began 2022 by abstaining from alcohol for the month of January. However, we also pledged to expand and improve our mixology skills during the year.
    This exhaustive collection of text contains a wealth of information for the professional and home bar enthusiast alike. Within the pages, you’ll find history, essential hospitality industry information, expert advice, techniques and 100 recipes for classic cocktails. Not only did working through this book elevate our skills but it expanded our palate as we explored spirits we were less familiar with (rum and tequila, in particular). The book is gorgeously designed and features simple, beautiful photographs of every drink, as well as wonderful illustrations throughout. Here are the cocktails we made:

    • Old Friend - Created by the author himself in 2012 for the Chef’s Club in Aspen, Colorado, this cocktail feels like a timeless classic! It features one of our favorite spirits, Campari! This bitter crimson-hued liqueur is definitely an acquired taste but we love it so much we will drink it by itself with a splash of soda. Here, it’s shaken with gin, grapefruit juice and St. Germain (an elderflower liqueur) before garnishing with a lemon twist.

    • Martinez - Dating back to 1884, the “recipe” from O.H. Byron’s ‘The Modern Bartenders Guide’ simply stated, “same as a Manhattan, only you substitute gin for whiskey.”
    Here, the drink receives an upgrade - combining Old Tom gin, vermouth, maraschino liqueur and a couple dashes of bitters. Garnish with an orange twist and imbibe!

    • Five Island Flamingo - This cocktail allowed us the opportunity to explore rum as the featured spirit. As it turns out, there are far more (better) options than that bottle of Malibu we choked down after our senior prom. This delicate creation features white rum, grapefruit soda and lime juice. With minimal ingredients, quality is key - as there’s nothing for them to hide behind.

    • East India Negroni - This twist on the classic subs Banks 5-Island rum for the gin and Lustau East India Solera sherry for the sweet Vermouth. Although interesting, we ultimately preferred the classic over the remake - not unlike the movie ‘Footloose’ (or ‘Dirty Dancing’).

    • Tommy’s Margarita - Created in the late 80’s by second-generation owner Julio Bermejo of Tommy’s Mexican Restaurant in San Francisco, this recipe trades triple sec for agave syrup. Using the best quality reposado tequila is crucial - as there’s nothing, aside from lime juice and the agave syrup, for it to hide behind. If your only exposure to margs are the 3 for 1 blended concoctions at your local Tex-Mex joint, give this sophisticated, yet simple, version a try.
    Images in this review
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    13 people found this helpful
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  • Reviewed in the United States on January 23, 2019
    I’ve had this book on my wishlist for about a year, since it was released. I wish I pulled the trigger earlier.

    This isn’t for everyone. It’s a pretty boring casual read for most people, and even the geekiest of home bartenders won’t find it particularly useful. But if you actually work behind a craft bar, or manage or own one, this is hands-down the best bar book of the 21st century, even surpassing David Wondrich’s Imbibe! As a bartender with a history BA working in craft establishments for several years, this is right up my alley.

    There’s about two hundred pages of recipes; a little under half the book. The photos are gorgeous and they’re a healthy mix of classics and Meehan originals, but this isn’t a recipe book.

    The introduction starts off with a wonderful history of cocktails and also a very detailed historiography of cocktail literature. Meehan writes like a true historian here, relating how pop culture, politics, and changing demographics have affected the history of cocktails.

    As an added bonus, every few pages have a snippet of insight from industry heavyweights - sommeliers, bartenders, distillers, brewers, historians, artists, etc - think Aubrey Saunders, Garret Oliver, Dale DeGraff, David Wondrich, etc. Some may disagree with some of Meehan’s ideas, as do I. But nonetheless this is a seminal piece of work for our industry.

    Besides the menus and history/historiography, Meehan touches on menu development, bar setup (mise en place), bar/restaurant design, descriptions of spirits, service standards, cocktail building techniques, and basically anything you can think of. He states in the introduction that you cannot learn how to tend bar from a book, but if you want a head start you really should own and read this one.
    7 people found this helpful
    Report
  • Reviewed in the United States on October 18, 2017
    I am extremely impressed by the entirety of this cocktail book. It has a heavy focus on the logistical and technical aspects of not just making drinks, but opening, setting up, and operating a bar efficiently. The included architectural plans of successful bars and the explanation and analysis of their use of design and space is something you don't see in almost any other cocktail book. The section on drink making technique is handled in an almost tactical narrative. It using the fictional placement of a very large order of 11 or so cocktails requiring every method of drink creation to explain how a bar with two bartenders would most efficiently split the work and create the ensuing drinks so that everything was finished at around the same time while maintaining the quality of every single drink.

    The photography is stunning, the layout is very intuitive, and the physical binding and quality of printing are all top notch. Each recipe comes with a photograph, the history of the drink, and recommendations on quality of spirits/ingredients to use.

    I will say, that if you're just looking for a straight recipe book or an introductory cocktail book to get your feet wet, this may be a bit intense. It really is aimed more towards folks who are already, or are interested in becoming, involved in the cocktail/hospitality industry, or cocktail enthusiasts who are in pretty deep. This is not a generalist manual as it goes into very detailed specifics and theory as well as philosophy of being in the service industry.
    This is not a criticism at all and I think that this is one of Meehan's Bartender Manual's greatest strengths which makes it stand out from the crowd, but that said just be aware if that doesn't sound like something you're into. I'd absolutely recommend this book and am very pleased with this purchase. I already had high expectations when I pre-ordered this since PDT's cocktail book (also by Jim Meehan) was amazing, but this is a book with a different purpose that I think elevates even past it.
    26 people found this helpful
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  • Sam
    5.0 out of 5 stars Dream book
    Reviewed in India on March 8, 2020
    Dream book
  • locanda San Martino
    5.0 out of 5 stars Come da copione
    Reviewed in Italy on September 28, 2024
    Come da copione, consegna e qualità
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  • SimonJAC
    5.0 out of 5 stars Great read even for a non-industry person
    Reviewed in the United Kingdom on October 18, 2023
    I’m just a home cocktail maker, this is a great read into what goes on behind the scenes of the bar industry, and has some great cocktail recipes. Not to mention it also looks great on the bookshelf.
  • German
    5.0 out of 5 stars Perfecto pero no para cualquier persona
    Reviewed in Mexico on November 7, 2023
    El libro está en INGLES y no es para cualquiera..! Este libro, se podría decir que ya es un libro para los que se dedican o en verdad les interesa el mundo de la coctelería, viene con diseños clásicos de bares famosos en nueva york y otras ciudades. Consejos sobre como iniciar tu propio bar y como acoplarse a tu posibilidades de venta, diseños y distribuciones de bar, claro viene coctelería y recetas, pero este libro está pensado para complementar tus conocimientos de bar y llevarlos a otro nivel, es por eso que no seria mi primera opción para alguien que solo busca recetas para preparar un fin de semana con amigos, esta es una guía más completa para una persona que se dedica a la coctelería de manera profesional.
  • Jason N.
    5.0 out of 5 stars Heavy but SOOOO worth it
    Reviewed in Canada on March 28, 2018
    It's BIG. And likely has less recipes than you are expecting, but there isn't a book with a more well rounded look at cocktails. It is very business/ operations heavy, but a savvy homebody will find a ton of valuable information. Take the time and read it. Don't jump straight to the back for the recipes (although some of the hacks change the game for the standard classic).