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ILIA - Color Haze Multi-Use Matte Pigment | Non-Toxic, Vegan, Cruelty-Free, Nourishing Cream Blush + Lip Color In One (Before Today, 0.23 fl oz | 7 ml)

4.3 out of 5 stars 295 ratings
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Color: Before Today | Dusty Mauve With Cool Undertones
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Purchase options and add-ons

Item Form Cream
Finish Type Matte
Coverage Full
Brand ILIA
Color Before Today | Dusty Mauve With Cool Undertones

About this item

  • WHAT IT IS: A Game-Changing Cream Blush + Lip Color In One—Stays Dewy On Cheeks + Transforms To A Modern-Matte Finish On Lips.
  • WHAT IT DOES: Designed For Lip + Cheek, Color Haze's Unique Cream Formula Nourishes Skin On Contact + Dries Down To A Soft Wash Of Color With A Modern Matte Finish, Especially On The Lips.
  • HOW IT WORKS: A Little Color Goes A Long Way. Made With Jojoba + Coconut Oil, This Two-In-One Lip + Cheek Cream Nourishes Skin + Blends Out To A Soft Wash Of Color. With A Precise Metal Applicator For Fuss-Free Application On-The-Go.
  • BEFORE TODAY: Flattering Dusty Mauve With Cool Undertones That Shows Best On Fair To Light Skin Tones.
  • THOUGHTFULLY FORMULATED: Cruelty-Free, Vegan, Clean Makeup Formulated Without Silicone, Gluten, Soy, Nanoparticles, Parabens, Phthalates, Sulfates, Petrochemicals Or Synthetic Fragrances.
› See more product details
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ILIA - Color Haze Multi-Use Matte Pigment | Non-Toxic, Vegan, Cruelty-Free, Nourishing Cream Blush + Lip Color In One (Before
This item: ILIA - Color Haze Multi-Use Matte Pigment | Non-Toxic, Vegan, Cruelty-Free, Nourishing Cream Blush + Lip Color In One (Before Today, 0.23 fl oz | 7 ml)
$32.00 ($139.13/fluid ounce)
Get it as soon as Monday, May 19
In Stock
Sold by Carbon Beauty and ships from Amazon Fulfillment.
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ILIA - Limitless Lash Mascara | Non-Toxic, Cruelty-Free, Lightweight & Nourishing, Flake + Smudge-Resistant, Black Mascara, O
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  6. Sustainability features

    This product has sustainability features recognized by trusted certifications.
    Packaging efficiency
    Reduced air and/or water in the product or packaging for more efficient transportation.
    As certified by
    Compact by Design (Amazon-developed Certification)

    Compact by Design (Amazon-developed Certification)

    Compact by Design identifies products that, while they may not always look very different, have a more efficient design. By reducing water and/or air in the product or packaging, these become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.

    Climate Pledge Friendly

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Product Description

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked.
ILIA Color Haze Multi-Use Pigment: a creamy, nourishing blush and lip color in one.
Key Ingredients: Jojoba, Coconut, and Linseed Oils to repair, soften, and smooth.
How to use: dab a dot on apples of cheeks and blend out, or apply directly to center of lips.
ILIA Color Haze Multi-Use Pigment in shade Before Today (Dusty Mauve with Cool Undertones)
ILIA Color Haze is vegan, cruelty-free, silicone-free, cleanly formulated without gluten.

Pairs Well With

    • What It Is

      A cushiony, tinted lip oil packed with plumping and moisturizing properties.

    • What It Is

      A versatile tool that helps set complexion products quickly and seamlessly.

    • What It Is

      A tinted lip balm with moisture-boosting ingredients and sheer, buildable color.

    • Why We Love It

      Lips feel fuller, smoother and softer with a glossy wash of color.

    • Why We Love It

      Densely packed bristles buff and blend creams and liquids for a smooth finish.

    • Why We Love It

      The smooth formula quenches lips while adding a kiss of color with each swipe.

Product details

  • Package Dimensions ‏ : ‎ 6.77 x 4.76 x 0.83 inches; 0.74 ounces
  • UPC ‏ : ‎ 741755257942
  • Manufacturer ‏ : ‎ ILIA
  • ASIN ‏ : ‎ B07Z4668RZ
  • Customer Reviews:
    4.3 out of 5 stars 295 ratings

Important information

Directions

This whipped formula performs double duty blended out on cheeks for a soft wash of color, or dialed-up for a natural matte finish on lips. The unique metal applicator allows for precise application which will dry down to a comfortable matte finish.

Customer reviews

4.3 out of 5 stars
295 global ratings

Review this product

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Customers say

Customers like the makeup's color, with one mentioning it suits their warm medium brown complexion, and they appreciate its smooth application, blendability, and how it feels on the skin. The product receives positive feedback for its scent, durability, and versatility, with one customer noting it works well as eyeshadow. While many find it easy to apply, some mention it can be difficult to squeeze out.

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23 customers mention "Color"20 positive3 negative

Customers like the color of the makeup, with one mentioning it suits their warm medium brown complexion, while another notes it's not too subtle.

"...It looked so natural that I had to explain to friends that I use a cheek and lip cream because they all complimented me on my rosy cheeks...." Read more

"...I look healthy! And I don't look like I am obviously wearing anything!" Read more

"I love the color, it’s easy to apply" Read more

"...of getting a little sun and stays till u wash off with cleansers nice color I have a olive complexion!" Read more

7 customers mention "Blendability"7 positive0 negative

Customers find that the makeup product blends nicely, with one mentioning that the tiny dots apply perfectly.

"...Yes, the tube is tiny, but a few tiny dots blend perfectly leaving a flush of color. I look healthy!..." Read more

"...Goes on nicely and blends well." Read more

"Goes on easy and blends nicely. Looks very natural. Feels good on face." Read more

"It goes on so smoothly, easily blends, smells amazing and great color." Read more

4 customers mention "Skin feel"4 positive0 negative

Customers like how the product feels on their skin, with one mentioning that it blends beautifully.

"This product is A1 quality! Goes on smooth, no streaking and feels good on my skin! Doesn’t feel dry on my skin...." Read more

"...I don’t find it looks great on the lips (for me) but it blends beautifully on the skin without disturbing my foundation...." Read more

"Goes on easy and blends nicely. Looks very natural. Feels good on face." Read more

"Portable; blends well; smells good; feels natural." Read more

4 customers mention "Value for money"4 positive0 negative

Customers find the face shaping makeup to be worth the price.

"...Definitely a great product!" Read more

"Long lasting. Love it! Worth it!" Read more

"Great product..." Read more

"great product..." Read more

3 customers mention "Durability"3 positive0 negative

Customers find the product durable, with one mentioning it's not too strong.

"This product is A1 quality! Goes on smooth, no streaking and feels good on my skin! Doesn’t feel dry on my skin...." Read more

"...A nice soft dusty rose that’s not too strong but not too subtle either. Goes on nicely and blends well." Read more

"Long lasting. Love it! Worth it!" Read more

3 customers mention "Makeup versatility"3 positive0 negative

Customers find the makeup versatile, with one mentioning it works well as eyeshadow and another noting it goes a long way.

"...It works well as an eyeshadow and a blush, but it behaves oddly on the lips. The pigment doesn't stick to them and flakes off...." Read more

"...It really goes a long way! So it will last me a while." Read more

"...Pretty color . Works okay as a creamy blush. Not luminous. Not great on bare skin unless you’re < 30 ." Read more

3 customers mention "Scent"3 positive0 negative

Customers like the scent of the makeup product.

"...It has a delicious vanilla scent. I wish there was more product in the bottle for the price. As far as I can tell, it does not have a taste." Read more

"It goes on so smoothly, easily blends, smells amazing and great color." Read more

"Portable; blends well; smells good; feels natural." Read more

9 customers mention "Ease of application"6 positive3 negative

Customers have mixed experiences with the application of this makeup product, with some finding it goes on smoothly and is easy to apply, while others report difficulties with squeezing out the product.

"...Some products like this stain as soon as applied. This one is easy to apply and has a good window of application!! Definitely a great product!" Read more

"...The product IS difficult to get out of the tube which is frustrating but the product makes it worth the minor struggle to dispense...." Read more

"I love the color, it’s easy to apply" Read more

"...Goes on nicely and blends well." Read more

Top reviews from the United States

  • MU
    5.0 out of 5 stars Love this
    Reviewed in the United States on December 20, 2023
    Color: Before Today | Dusty Mauve With Cool UndertonesVerified Purchase
    I first bought this in Sephora US and thought I hated it because it was so pigmented and challenging to spread. I continued to use it and applied a tiny amount on my cheeks and lips each time and it stayed on the entire day even after exercise in humid weather. It looked so natural that I had to explain to friends that I use a cheek and lip cream because they all complimented me on my rosy cheeks. This product is not available in Asia so I have reordered
    5 people found this helpful
    Helpful
     Report
  • kathy eklund
    5.0 out of 5 stars Love!
    Reviewed in the United States on May 5, 2024
    Color: Temptation (Soft Pink)Verified Purchase
    This product is A1 quality! Goes on smooth, no streaking and feels good on my skin! Doesn’t feel dry on my skin. Some products like this stain as soon as applied. This one is easy to apply and has a good window of application!! Definitely a great product!
    3 people found this helpful
    Helpful
     Report
  • Hilary
    4.0 out of 5 stars Blends well. Doesn’t disturb foundation
    Reviewed in the United States on April 6, 2025
    Color: Stutter | Burnt Orange With Warm UndertonesVerified Purchase
    Such a flattering balm. I don’t find it looks great on the lips (for me) but it blends beautifully on the skin without disturbing my foundation. The product IS difficult to get out of the tube which is frustrating but the product makes it worth the minor struggle to dispense. Packaging keeps this from getting a full five stars
    Helpful
     Report
  • Cesca Lyons
    5.0 out of 5 stars Look no further for a lovely blush for less than perfect and young skin!
    Reviewed in the United States on March 15, 2022
    Color: Before Today | Dusty Mauve With Cool UndertonesVerified Purchase
    Wow. I am 70, and I have some old acne scarring on my right cheek that can make blush look awful if it settles in the scarring. Now that I cannot wear powder blushes as they just look flat and dull on my older complexion (I was a huge fan of Tarte Amazonian Clay powder blushes) I need a bit of vibrance from a liquid or cream blush. My old favorite, Honest Beauty, is alas for a younger person. It worked for several years, until recently it just looks too obvious. The quest brought me to ILIA. Yes, the tube is tiny, but a few tiny dots blend perfectly leaving a flush of color. I look healthy! And I don't look like I am obviously wearing anything!
    25 people found this helpful
    Helpful
     Report
  • Penelope
    5.0 out of 5 stars Good blush
    Reviewed in the United States on January 20, 2024
    Color: Temptation (Soft Pink)Verified Purchase
    I love the color, it’s easy to apply
    One person found this helpful
    Helpful
     Report
  • fran
    3.0 out of 5 stars Small for the money
    Reviewed in the United States on December 21, 2023
    Color: Waking Up | Warm Nude With Neutral UndertonesVerified Purchase
    I didn’t think the coverage was very good and it did not stay on very long (as they advertised it would)
    Helpful
     Report
  • Jo
    5.0 out of 5 stars Excellent
    Reviewed in the United States on November 2, 2020
    Color: Stutter | Burnt Orange With Warm UndertonesVerified Purchase
    Has staying power it’s more of a stain so if you want more color on face I just apply another swipe of it till I get the look of getting a little sun and stays till u wash off with cleansers nice color I have a olive complexion!
    10 people found this helpful
    Helpful
     Report
  • Rebecca
    1.0 out of 5 stars Not The Same Ilia
    Reviewed in the United States on November 25, 2024
    Color: Temptation (Soft Pink)Verified Purchase
    I've ordered this product direct from Ilia before. I love is, usually. I was in a pickle and needed more before leaving town so I utilized my Prime membership to order on Amazon with immediate delivery

    This is not the same product.
    It's so thick making it extremely difficult to squeeze out. It usually is a smooth squeeze to get some product but this is nearly impossible.
    2 people found this helpful
    Helpful
     Report

Top reviews from other countries

Translate all reviews to English
  • Hanan
    1.0 out of 5 stars غير ثابت
    Reviewed in Saudi Arabia on November 24, 2023
    Color: Temptation (Soft Pink)Verified Purchase
    ماحبيته قوامه غير جيد وغير ثابت
    Report
  • Pris
    5.0 out of 5 stars Great Pigmentation and Product
    Reviewed in Singapore on November 4, 2022
    Color: Waking Up | Warm Nude With Neutral UndertonesVerified Purchase
    Great colour! Love that it can be a blush and apply on lips as well.
    Report
  • Customer
    5.0 out of 5 stars Vegan clean lip color in temptation
    Reviewed in Singapore on November 13, 2020
    Color: Temptation (Soft Pink)Verified Purchase
    Loving it. Using on lips only. Matt yet non-drying. Abit sticky feeling, like rice glue on lips but that is ok. Best of all : it is vegan & cruelty-free & clean makeup.
    Temptation is a nice warm pink which not too bubblegum girlish. May try use as blush. Product is too small. Metal tip slippery during application , just need more practice.
    Report

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Product Summary: ILIA - Color Haze Multi-Use Matte Pigment | Non-Toxic, Vegan, Cruelty-Free, Nourishing Cream Blush + Lip Color In One (Before Today, 0.23 fl oz | 7 ml)

From ILIA

4.3 out of 5 stars, 295 ratings

Customer reviews

50+ bought in past month

Price

One-time purchase: $32.00 ( $139.13 / fluid ounce)

Subscribe & Save price (No fees, Cancel anytime): $32.00 ( $139.13 / Fl Oz)

Additional savings available through Subscribe & Save (No fees, Cancel anytime)

Purchasing options

Other sellers

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About this Item

  • WHAT IT IS: A Game-Changing Cream Blush + Lip Color In One—Stays Dewy On Cheeks + Transforms To A Modern-Matte Finish On Lips.
  • WHAT IT DOES: Designed For Lip + Cheek, Color Haze's Unique Cream Formula Nourishes Skin On Contact + Dries Down To A Soft Wash Of Color With A Modern Matte Finish, Especially On The Lips.
  • HOW IT WORKS: A Little Color Goes A Long Way. Made With Jojoba + Coconut Oil, This Two-In-One Lip + Cheek Cream Nourishes Skin + Blends Out To A Soft Wash Of Color. With A Precise Metal Applicator For Fuss-Free Application On-The-Go.
  • BEFORE TODAY: Flattering Dusty Mauve With Cool Undertones That Shows Best On Fair To Light Skin Tones.
  • THOUGHTFULLY FORMULATED: Cruelty-Free, Vegan, Clean Makeup Formulated Without Silicone, Gluten, Soy, Nanoparticles, Parabens, Phthalates, Sulfates, Petrochemicals Or Synthetic Fragrances.

Product Description

A game-changing cream blush and lip color in one—stays dewy on cheeks and transforms to a modern-matte finish on lips. A little color goes a long way. Made with jojoba and coconut oil, this two-in-one lip and cheek cream nourishes skin and blends out to a soft wash of color. With a precise metal applicator for fuss-free application on-the-go.

Options Available

Color

  • Before Today | Dusty Mauve With Cool Undertones
  • Sing | Deep Berry With Cool Undertones
  • Stutter | Burnt Orange With Warm Undertones
  • Temptation (Soft Pink)
  • Waking Up | Warm Nude With Neutral Undertones
Browse all available options

Important Information

Directions

This whipped formula performs double duty blended out on cheeks for a soft wash of color, or dialed-up for a natural matte finish on lips. The unique metal applicator allows for precise application which will dry down to a comfortable matte finish.

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