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ILIA - Limitless Lash Mascara | Non-Toxic, Cruelty-Free, Lightweight & Nourishing, Flake + Smudge-Resistant, Black Mascara, Ophthalmologist-Tested, Safe For Sensitive Eyes

4.4 out of 5 stars 5,812 ratings

$29.00 $103.57 per fluid ounce
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Purchase options and add-ons

Color Black
Product Benefits Nourishing
Special Feature Smudge-resistant, Non-Flaking
Material Type Free Cruelty-free,Non-toxic
Brand ILIA

About this item

  • WHAT IT IS: An Award-Winning Clean Mascara That Lengthens, Lifts + Separates—Now With More Planet-Friendly Packaging.
  • WHAT IT DOES: This Cult-Favorite Mascara Takes Lashes Beyond Their Limits—Naturally. The Dual-Sided Wand Catches Every Lash For Eye-Opening Length + Definition. Long-Lasting Formula Resists Clumping, Flaking + Smudging.
  • KEY CLEAN INGREDIENTS: The Naturally Derived Formula Features Arginine, A Haircare Hero That Helps Fortify + Reinforce Lashes From Within, Organic Shea Butter Weightlessly Conditions + Adds A Soft, Flexible Feel, + Beeswax Helps Seal In Moisture For Nourished, Healthy-Looking Lashes.
  • EYE SAFE: Ophthalmologist-Tested, Safe For Sensitive Eyes + Safe For Contact Lens Wearers.
  • THOUGHTFULLY FORMULATED: Vegan, Cruelty-Free, Gluten-Free, Sustainably Sourced + Packaged.
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This item: ILIA - Limitless Lash Mascara | Non-Toxic, Cruelty-Free, Lightweight & Nourishing, Flake + Smudge-Resistant, Black Mascara, Ophthalmologist-Tested, Safe For Sensitive Eyes
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Product Description

ILIA Limitless Lash Mascara: For nourished, lifted, lengthened lashes.
Limitless Lash Mascara lifts, lengthens, and separates with just the right amount of volume.
How to Use Limitless Lash Mascara: Curl, Volumize, Define, and Remove.
Key Ingredients: Arginine (Keratin), Organic Shea Butter, Beeswax + Carnauba Wax.
Clean, comfortable and weightless, Limitless Lash Mascara resists smudging and flaking.

Pairs Well With

    • What It Is

      A clean skin tint offering light coverage, potent skincare, and mineral SPF.

    • What It Is

      A clean, medium-coverage concealer with skincare benefits and a light texture.

    • What It Is

      A richly pigmented, water-resistant gel eyeliner pencil with built-in sharpener.

    • Why We Love It

      Improves the look of dryness, blemishes, wrinkles, and uneven tone over time.

    • Why We Love It

      Instantly blends into skin with a creamy, creaseless stretch.

    • Why We Love It

      Glides on effortlessly, blends beautifully, and once set, it stays put.

  • Limitless Lash Mascara is ophthalmologist-tested to be safe for sensitive eyes and contact lens wearers.

  • Limitless Lash Mascara is not a tubing mascara, but it removes easily with warm water just like one.

  • Yes, Limitless Lash Mascara is oil-free.

  • Many black pigments in the beauty industry are derived from an ingredient called Carbon Black, which studies show should be avoided whenever possible. Instead, we choose to get the black pigment from Charcoal – a clean alternative.

  • ILIA Limitless Lash Mascara is cruelty-free but not vegan, due to a small amount of ethically sourced beeswax in the formula.

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 3 x 3 x 5 inches; 0.64 ounces
  • Item model number ‏ : ‎ I0113742
  • UPC ‏ : ‎ 818107021312
  • Manufacturer ‏ : ‎ ILIA
  • ASIN ‏ : ‎ B07BWYRQ8C
  • Customer Reviews:
    4.4 out of 5 stars 5,812 ratings

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ILIA - Limitless Lash Mascara | Non-Toxic, Cruelty-Free, Lightweight & Nourishing, Flake + Smudge-Resistant, Black Mascara, Ophthalmologist-Tested, Safe For Sensitive Eyes
ILIA - Limitless Lash Mascara | Non-Toxic, Cruelty-Free, Lightweight & Nourishing, Flake + Smudge-Resistant, Black Mascara, Ophthalmologist-Tested, Safe For Sensitive Eyes
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Price$29.00$37.00$37.00$36.00$17.99-18% $17.99
List:$21.99
Price Per Unit$103.57 / fluid ounce$137.04 / fluid ounce$92.50 / fluid ounce$120.00 / fluid ounce$35.27 / fluid ounce$17.99 / fluid ounce
Delivery
Get it as soon as Thursday, May 8
Get it as soon as Thursday, May 8
Get it as soon as Thursday, May 8
Get it as soon as Thursday, May 8
Get it as soon as Thursday, May 8
Get it as soon as Thursday, May 8
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Important information

Safety Information

For external use only. Avoid contact with eyes. Keep away from naked flame or direct heat sources.

Ingredients

Aqua/Water/Eau, Cera Alba/Beeswax/Cire D'Abeille*, Butyrospermum Parkii (Shea) Butter*, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba*, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch*, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide).

Directions

Use the shorter section of the dual-sided brush to curl and create volume, then the longer side to build length and separate with precision. One coat lifts and extends lashes with a natural effect, while additional coats build to create a more dramatic appearance. For lashes that are naturally extra straight, use an eyelash curler before application. At the end of the day, simply remove with warm water.

Customer reviews

4.4 out of 5 stars
5,812 global ratings

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Number 1 mascara in my makeup bag
5 out of 5 stars
Number 1 mascara in my makeup bag
Can’t stop wearing them! The number 1 mascara I use! It’s soft but so thick and beautiful
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Top reviews from the United States

  • Reviewed in the United States on April 26, 2025
    This mascara is clean, gentle on my eyes, curls my lashes beautifully, and stays perfect all day.
    No clumps, no heavy chemicals, and it removes so easily with micellar water. Total game-changer!

    was using another very popular mascara that worked great — until my eyelashes started falling out.
    After doing some research, I found that many mascaras are packed with heavy chemicals that can be too harsh for sensitive eyes.
    That’s when I discovered this mascara!!
    Already ordered the second bottle
  • Reviewed in the United States on April 9, 2025
    I’ve been using this mascara for a long time now and keep coming back to it—even after trying others here and there. Nothing really compares. It gives such even coverage, no clumping, and makes my lashes look naturally full and defined.

    What really sets it apart is how balanced it is—it stays put all day, even through workouts, but still comes off easily at the end of the day with no rubbing or irritation. No smudging, no raccoon eyes, just solid performance every time.

    If you’re looking for a reliable, everyday mascara that can handle a bit of sweat without being a pain to remove, this is the one. Truly a staple in my makeup bag.
    5 people found this helpful
    Report
  • Reviewed in the United States on March 24, 2025
    I did just get it, but right away I'll say that I didn't realize I had sensitive skin until recently, but ever since getting a terrible stye and having it thankfully go away I've been reconsidering what I put near my eyelids. I asked chatGPT what the best mascara was for those issues, and it picked this one-- even the feel is unique and I understand how this is more gentle for sensitive eyes. Often mascara will itch, and the flakiness causes bits with sharp edges to feel like they're making tiny cuts in my eyelids and sometimes in my eye. anyway, that doesn't happen with this mascara. While it felt good on and has a really nice smell imo (it smells like honey), it stayed on all day and came off easily at night. this is the just what i needed and I'm thankful I can wear mascara again, thank you!
    8 people found this helpful
    Report
  • Reviewed in the United States on February 27, 2025
    What I love about this mascara (living in a very hot climate): While it's not waterproof, it also doesn't run/smudge/flake; I have extremely sensitive eyes & it causes no irritation; The two different bristle sizes so you can opt for various fullness/length looks; My lashes are healthier when I use it regularly; It's not full of toxic crap; It lasts all day long; I've worn it out on the water, in rain, cried, & did not have mascara all over my face--just dabbed my lashes & good to go; My dermatologist uses this too & recommends it.

    What I don't love: It dries out *really* fast. I buy this on a monthly subscription because by the end of a month, it's unusably clumpy. I also have to store my surplus ones in the fridge, or it lasts about 2 weeks. For the price, this is a terrible deal! While I definitely prefer tubing mascara, & the lacking longevity of this product drives me nuts, I use it anyway because I can no longer stand behind cosmetic products that poison our bodies. I personally have seen a drastic improvement in skin health since cutting out toxic cosmetics. And as far as clean mascaras go, this one is by far the absolute best.
    32 people found this helpful
    Report
  • Reviewed in the United States on April 30, 2025
    I have short thin eyelashes and this mascara is amazing. The two-sided brushes on the wand pick up every lash. I love this one.
  • Reviewed in the United States on April 14, 2025
    This Ilia mascara gives your lashes length and separates ypur lashes. First you put on one or two coats of the mascara. On the other side of the brush is a comb. You use that to separate your lashes. When you are finished you will have
    Long separated lashes.
    Ilia is my favorite mascara
  • Reviewed in the United States on April 26, 2025
    So I bought a mascara years ago that had a comb instead of a brush to apply the mascara. They discontinued it and I've never found any like it. I found this and when I opened it, it looked sort of like a comb on one side and brush on the other but they kind of blended together if that makes sense. Anyway, it didn't work for me. My lashes are so small and thin, I can't find anything to use without it going all over my eyes. The comb always worked perfectly. I'll keep looking until I find the right one...hopefully.
    One person found this helpful
    Report
  • Reviewed in the United States on March 30, 2025
    I typically don’t spend over $20 on mascara but ordered this cuz the shipping was fast and it had clean ingredients. I was surprised at how much I liked it! It dosnt get flakey or clumpy however it’s not water proof (cryers beware lol)…started using it around Jan 26th and it’s almost April and it hasn’t started irritating my eyes which lets me know it’s going bad, which is impressive. Most natural mascara starts going bad after a month or two which I can’t stand replacing so soon. I’ll be ordering this again— this is a good formula.
    5 people found this helpful
    Report

Top reviews from other countries

Translate all reviews to English
  • Lupita
    2.0 out of 5 stars Baja las pestañas. Mancha
    Reviewed in Mexico on March 7, 2025
    Si, si te las sube en el momento y las alarga muy lindo pero a las 2-3 horas te baja el rizo y te mancha
    Report
  • Michael Keleuva
    1.0 out of 5 stars Gebrauchte Ware erhalten
    Reviewed in Germany on April 6, 2025
    Gebrauchte Ware bekommen. Frechheit.
  • GraceKelly
    5.0 out of 5 stars Natural Look, All-Day Wear
    Reviewed in the United Kingdom on April 1, 2025
    Lovely natural looking mascara, easy to remove but also stays in place all day.
  • Detox Mama Bear
    5.0 out of 5 stars Best natural mascara!
    Reviewed in Canada on February 10, 2025
    Best natural mascara! Love this stuff
  • Hana
    4.0 out of 5 stars Beautiful
    Reviewed in Saudi Arabia on May 31, 2021
    Gives a beautiful looking lashes and you can easily wash it with just warm water

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