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essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free

4.3 out of 5 stars 387,407 ratings
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Size: 0.4 Fl Oz (Pack of 1)
Color: Black
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Purchase options and add-ons

Color Black
Product Benefits Volumizing, Lengthening
Special Feature Not Tested On Animals
Material Type Free Fragrance Free, Oil Free, Animal By-Product Free, Paraben Free
Brand essence

About this item

  • If you receive this mascara UNWRAPPED, it did not come from essence cosmetics.
  • NO FALSIES NEEDED! Lash Princess False Lash Mascara defines and separates lashes while achieving a bold look.
  • DRAMATIC VOLUME: the conic shape fiber brush delivers dramatic volume and sculpted length WITHOUT clumps or globs.
  • CLAIMS: Cruelty Free. Free from gluten, silicones, parabens, oil, fragrance, alcohol, & microplastic particles. Made in Luxembourg.
  • CRUELTY FREE: essence cosmetics is certified and acknowledged by PETA as a cruelty-free brand. We do not test any of our products on animals.
› See more product details
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essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
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$4.99 ($12.48/Fl Oz)
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essence | Lash Princess False Lash Waterproof Mascara | Vegan & Cruelty Free | For Length & Volume (Pack of 1)
$4.99 ($12.48/Fl Oz)
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essence | Lash Princess Curl & Volume Mascara | Vegan & Cruelty Free
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  1. 1 sustainability feature

    Sustainability features

    This product has sustainability features recognized by trusted certifications.
    Packaging efficiency
    Reduced air and/or water in the product or packaging for more efficient transportation.
    As certified by
    Compact by Design (Amazon-developed Certification)

    Compact by Design (Amazon-developed Certification)

    Compact by Design identifies products that, while they may not always look very different, have a more efficient design. By reducing water and/or air in the product or packaging, these become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.
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From the brand

Product Description

essence Lash Princess False Lash Effect Mascara

Essence Lash Princess False Lash Effect
Essence Lash Princess False Lash Effect Mascara

Lash Princess Mascara Family

False Lash Effect

False Lash Waterproof

Curl & Volume

Sculpted Volume

Primer

False Lash Brown

Volume

Customer Reviews
4.3 out of 5 stars 387,407
4.4 out of 5 stars 73,864
4.4 out of 5 stars 26,535
4.5 out of 5 stars 36,937
4.4 out of 5 stars 1,872
4.3 out of 5 stars 387,407
4.4 out of 5 stars 1,405
Price
$4.99 $4.99 $4.99 $4.99 $4.99 $4.99 $14.97
Effect
Smudgeproof Volume & Length Waterproof Volume & Length Longlasting Curl & Volume Sculpted & Defined Volume Enhanced Volume Natural Volume & Length Dramatic & Longlasting Volume
Brush Type
Straight Conic Fiber Straight Conic Fiber Peanut Shaped Fiber Curved Conic Fiber Conic Elastomer Straight Conic Fiber Cobra Shaped Fiber
Made In
Luxembourg Luxembourg Luxembourg Italy Italy Luxembourg Italy
Paraben Free
✔ ✔ ✔ ✔ ✔ ✔ ✔
Fragrance Free
✔ ✔ ✔ ✔ ✔ ✔ ✔
Cruelty Free
✔ ✔ ✔ ✔ ✔ ✔ ✔

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Buying Options

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Buying Options

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Stay & Play Eyeliner Pot

Customer Reviews
4.2 out of 5 stars 862
4.2 out of 5 stars 831
3.7 out of 5 stars 672
4.1 out of 5 stars 1,058
4.2 out of 5 stars 510
4.3 out of 5 stars 457
3.9 out of 5 stars 229
Price
$4.99 $5.99 — $5.99 — $4.99 $5.99
Features
Dramatic Volume & Length Hydrating & Gripping Illuminating face fluid Blendable cream color Lightweight soft glow Nourishing & Moisturizing Waterproof & Long lasting
Applicator
Elastomer Wand Pump Pump Sponge Tip Applicator Sponge Tip Applicator Doe Foot Brush (Not Included)
Made In
Italy Poland Czech Republic Italy Poland Italy Poland
Vegan
✔ ✔ ✔ ✔ ✔ ✔ ✔
Cruelty Free
✔ ✔ ✔ ✔ ✔ ✔ ✔

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 10 x 2 x 2.7 inches; 0.99 ounces
  • Item model number ‏ : ‎ 51602
  • UPC ‏ : ‎ 762027422264 762027422899 762027423193
  • Manufacturer ‏ : ‎ essence cosmetics
  • ASIN ‏ : ‎ B00T0C9XRK
  • Country of Origin ‏ : ‎ Luxembourg
  • Customer Reviews:
    4.3 out of 5 stars 387,407 ratings

Important information

Safety Information

For external use only.

Ingredients

AQUA (WATER), PARAFFIN, RHUS VERNICIFLUA PEEL CERA (RHUS VERNICIFLUA PEEL WAX), GLYCERYL STEARATE SE, POLYBUTENE, BUTYLENE GLYCOL, ACACIA SENEGAL GUM, ORYZA SATIVA (RICE) BRAN WAX, PALMITIC ACID, STEARIC ACID, VP/EICOSENE COPOLYMER, TOCOPHEROL, HYDROXYETHYLCELLULOSE, TRIMETHYL PENTANYL DIISOBUTYRATE, ETHYLHEXYLGLYCERIN, SODIUM NITRATE, DISODIUM PHOSPHATE, SODIUM PHOSPHATE, POLYSORBATE 60, POTASSIUM HYDROXIDE, PHENOXYETHANOL, POTASSIUM SORBATE, SODIUM DEHYDROACETATE, CI 77007 (ULTRAMARINES), CI 77499 (IRON OXIDES). OR INGREDIENTS: AQUA (WATER), CERA ALBA (BEESWAX), PARAFFIN, GLYCERYL STEARATE, ORYZA SATIVA (RICE) BRAN WAX, BUTYLENE GLYCOL, PALMITIC ACID, ACACIA SENEGAL GUM, POLYBUTENE, COPERNICIA CERIFERA CERA (COPERNICIA CERIFERA (CARNAUBA) WAX), AMINOMETHYL PROPANOL, STEARIC ACID, VP/EICOSENE COPOLYMER, TOCOPHEROL, HYDROXYETHYLCELLULOSE, DIMETHICONE, POLYESTER-4, ETHYLHEXYLGLYCERIN, SODIUM NITRATE, PHENOXYETHANOL, POTASSIUM SORBATE, CI 77499 (IRON OXIDES).

Directions

Apply one coat for instant defined volume, or 2-3 coats for an extra voluminous, bold look. Make sure to wipe the excess product off the wand to avoid clumping.

Legal Disclaimer

For external use only.

Customer reviews

4.3 out of 5 stars
387,407 global ratings

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Holy Grail Mascara – I'm Obsessed!
5 out of 5 stars
Holy Grail Mascara – I'm Obsessed!
I've tried countless mascaras over the years, but Lash Princess False Lash Effect Mascara in Black absolutely blows them all out of the water. The volume, the length, the drama—it gives my lashes everything I want without clumping or flaking. It honestly looks like I'm wearing falsies, and I've gotten so many compliments! The brush separates beautifully and coats every single lash with that rich, jet-black formula. Plus, it stays put all day without smudging, even through long days and nights out. This is the only brand I'll ever use again. Lash Princess is THAT girl—10/10, highly recommend!
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Top reviews from the United States

  • April
    5.0 out of 5 stars Holy Grail Mascara – I'm Obsessed!
    Reviewed in the United States on April 7, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    I've tried countless mascaras over the years, but Lash Princess False Lash Effect Mascara in Black absolutely blows them all out of the water. The volume, the length, the drama—it gives my lashes everything I want without clumping or flaking. It honestly looks like I'm wearing falsies, and I've gotten so many compliments!

    The brush separates beautifully and coats every single lash with that rich, jet-black formula. Plus, it stays put all day without smudging, even through long days and nights out.

    This is the only brand I'll ever use again. Lash Princess is THAT girl—10/10, highly recommend!
    Customer image
    April
    5.0 out of 5 stars
    Holy Grail Mascara – I'm Obsessed!

    Reviewed in the United States on April 7, 2025
    I've tried countless mascaras over the years, but Lash Princess False Lash Effect Mascara in Black absolutely blows them all out of the water. The volume, the length, the drama—it gives my lashes everything I want without clumping or flaking. It honestly looks like I'm wearing falsies, and I've gotten so many compliments!

    The brush separates beautifully and coats every single lash with that rich, jet-black formula. Plus, it stays put all day without smudging, even through long days and nights out.

    This is the only brand I'll ever use again. Lash Princess is THAT girl—10/10, highly recommend!
    Images in this review
    Customer imageCustomer imageCustomer imageCustomer image
    One person found this helpful
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  • Tamie Cosman
    5.0 out of 5 stars BEST MASCARA EVER
    Reviewed in the United States on April 7, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    This is my FAVORITE MASCARA. I get asked often if I have eyelash extensions and when I tell them I don't, they always ask what mascara I use. The amazing thing is how affordable this is and it performs better than $20 mascaras I've bought from big name brands. I will buy this brand forever. It's on my monthly auto-ship order. It also never flakes off or leaves shadows under my eyes and it washes off easily at the end of the day without pulling out my lashes. Love!
    Customer image
    Tamie Cosman
    5.0 out of 5 stars
    BEST MASCARA EVER

    Reviewed in the United States on April 7, 2025
    This is my FAVORITE MASCARA. I get asked often if I have eyelash extensions and when I tell them I don't, they always ask what mascara I use. The amazing thing is how affordable this is and it performs better than $20 mascaras I've bought from big name brands. I will buy this brand forever. It's on my monthly auto-ship order. It also never flakes off or leaves shadows under my eyes and it washes off easily at the end of the day without pulling out my lashes. Love!
    Images in this review
    Customer image
    One person found this helpful
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  • Brianna Soza
    4.0 out of 5 stars Great value and great results
    Reviewed in the United States on March 26, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    I bought this mascara to use before applying my strip lashes. I have extremely straight lashes so I use mascara just to hold a curl and I feel like this mascara does a great job at holding a curl and provides good volume in just one single application. The brush tapers to be thinner on the tip and this makes application effortless. I do find that the insert to remove excess mascara from the applicator sometimes applies too much product but I usually keep a separate spoolie to combat this so I can brush my lashes if the mascara is applied too thick. My biggest complaint is I do develop dark smudges under my eyes on the outer corners which is know is 100% from the mascara because I don’t wear any other eye makeup on most days. However I do not experience any flakiness under my eyes like I have with other mascaras so I would highly suggest this one for the price. You can’t beat the quality for the price.
    6 people found this helpful
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  • chela1389
    5.0 out of 5 stars Works better than better than sex!
    Reviewed in the United States on April 4, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BrownVerified Purchase
    Since trying this product I will never go back to anything else. For years I’ve been using better than sex by too faced and I absolutely loved it. But as you know. It’s at a higher price point. I was looking for a cheaper option that worked the same if not better. I was pleasantly surprised when I came across this. For me.. THIS WORKS BETTER! I’ve tried both the black and brown options as well as the waterproof options and blown away by every one of them !! This is my new favorite mascara! Makes my lashes look like I had them professionally done.
    7 people found this helpful
    Helpful
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  • kerry tee
    5.0 out of 5 stars This mascara is the bomb!!
    Reviewed in the United States on April 4, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BrownVerified Purchase
    I went scrolling through the mascara to find something inexpensive, to be honest. I came across this and knew I'd never find a cheaper mascara so I got it and I think I will never buy another mascara anywhere again! This product is rich and creamy and goes on so effortlessly and it doesn't clump or flake or make my lashes stick together. I really found an excellent mascara and as an added bonus, the decorative design on the handle and bottle is an embossed soft rubber, and it makes holding the applicator very easy and slip-proof. Just a very good mascara all around.
    9 people found this helpful
    Helpful
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  • christopher kirkland
    5.0 out of 5 stars ⭐️⭐️⭐️⭐️⭐️ Amazing Volume and Length
    Reviewed in the United States on April 2, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BrownVerified Purchase
    I absolutely love the essence Lash Princess False Lash Effect Mascara in Brown! The formula is smooth, non-clumpy, and gives my lashes incredible length and volume without looking overdone. The brown shade is perfect for a softer, more natural look compared to black mascara—ideal for everyday wear.

    The wand design separates and coats each lash beautifully, creating a false-lash effect without needing falsies. It also stays put all day without smudging or flaking, but it’s easy to remove at night. For the price, this mascara is unbeatable! I highly recommend it.
    5 people found this helpful
    Helpful
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  • Billie Adler
    4.0 out of 5 stars Fabulous mascara but not smudge proof for me :(
    Reviewed in the United States on February 15, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BrownVerified Purchase
    Based on a copious amount of research and the many reviews of this mascara, I had high hopes that it would be the holy grail for me - someone who has yet to find one that doesn’t leave me with raccoon eyes - a problem I can’t seem to escape from no matter what I try. Not sure if it’s due to the fact that I have very straight lashes and/or the way my eyes are set, but every waterproof, smudge proof product I’ve tried has failed me.

    Given the price point on this and the fact that many reviewers said the waterproof version was hard to remove, I decided to first try
    the standard voluminous and lengthening version since it is listed as smudge proof. I got the black/brown which was perfect for my hazel eyes. I was 100% amazed at how my lashes looked after applying it — have never, ever seen them look so fabulously long, lush and full in all my years of wearing makeup and I’m in my sixties. All I can say is WOW!

    I was able to go for about 6-8 hours with no smudging but after that it was all over. At the end of the day I took a look in the mirror and saw a raccoon (or maybe panda) looking back at me. Ugh I was so disappointed! I use a light, translucent setting powder on my under eyes to help prevent concealer creases (a challenge for older women) and mascara from smudging but even so had no luck. Now I’ll try the waterproof version and see how that goes. I took one star off for the smudging problem but would otherwise give this product five stars.
    65 people found this helpful
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  • Lindsay
    5.0 out of 5 stars A $5 Mascara That Outperforms the Pricey Ones?! Yes, Please!
    Reviewed in the United States on March 20, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    I’ve tried mascaras that cost six times as much, and guess what? I still reach for this one. If you’re looking for length, thickness, and a formula that won’t clump as long as you don’t overload your wand, this is it. Apply in a couple of thin layers for the best results, and you’ll get lashes that look like you paid way more than five bucks.

    It holds up beautifully throughout the day—no flaking, no smudging, just great lashes from morning to night. Honestly, at this price, I half expected a crunchy formula or raccoon eyes by noon, but nope. It delivers.

    Moral of the story: You don’t need to spend $30 on a mascara when this little gem exists. I will always have it in my makeup bag, and if you’re on the fence—just buy it. You’ll thank me later.
    20 people found this helpful
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Top reviews from other countries

Translate all reviews to English
  • Ana Laing
    5.0 out of 5 stars Fantastic value
    Reviewed in Australia on March 11, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    Best mascara. And I’ve tried them all
    Report
  • Omnia Saeed
    5.0 out of 5 stars مش متبرشمه
    Reviewed in Egypt on April 6, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    مستغربه انها مش متبرشمه
    Report
  • feerie
    5.0 out of 5 stars Top
    Reviewed in Belgium on February 28, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    Je ne m'attendais pas à grand-chose surtout que je n'ai pas de longs cils et là surprise, donne un beau petit volume (donc, je n'ose imaginer sur des cils plus longs), défini chaque cils, ne fait pas de paquets et ô quel bonheur, et surtout ne me gratte pas les yeux.
    Report
  • Linn
    5.0 out of 5 stars Superbra mascara!
    Reviewed in Sweden on March 19, 2024
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    Den här mascaran är tom bättre än min ysl mascara. Man får såå långa och tjocka fransar! Lite svår att få bort men för det här priset har man verkligen ingenting att klaga på.
    Report
  • boeckchenStein
    5.0 out of 5 stars Super
    Reviewed in Germany on March 10, 2025
    Size: 0.4 Fl Oz (Pack of 1)Color: BlackVerified Purchase
    Die beste Wimperntusche für das Geld. Täuscht mega kräftig, geht gut wieder ab
    Report

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