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Pureology Strength Cure Shampoo - For Damaged and Color-Treated Hair, Fortifies & Strengthens Hair, Sulfate-Free & Vegan
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Return this item for free
We offer easy, convenient returns with at least one free return option: no shipping charges. All returns must comply with our returns policy.
Learn more about free returns.- Go to your orders and start the return
- Select your preferred free shipping option
- Drop off and leave!
Purchase options and add-ons
Brand | Pureology |
Item Form | Liquid |
Hair Type | Damaged |
Scent | Water Flower, Raspberry, peach |
Age Range (Description) | Adult |
Description
Benefits
Suggested use
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Frequently purchased items with fast delivery
- Sustainability features for this product
Sustainability features
This product has sustainability features recognized by trusted certifications.Worker well-beingManufactured on farms or in facilities that protect the rights and/or health of workers.As certified byCradle to Cradle Certified is the world's most comprehensive standard for safe, circular and responsible products. Certified products meet science-based requirements that have positive benefits including health and wellbeing, material reuse, emissions reductions, water quality, and fair and safe labor practices. The Cradle to Cradle Certified Product Standard is set by the Cradle to Cradle Products Innovation Institute, a global non-profit dedicated to powering innovation for a prosperous economy.Certification LevelSILVER ACHIEVEMENT LEVELSafer chemicalsMade with chemicals safer for human health and the environment.As certified byCradle to Cradle Certified
Cradle to Cradle Certified is the world's most comprehensive standard for safe, circular and responsible products. Certified products meet science-based requirements that have positive benefits including health and wellbeing, material reuse, emissions reductions, water quality, and fair and safe labor practices. The Cradle to Cradle Certified Product Standard is set by the Cradle to Cradle Products Innovation Institute, a global non-profit dedicated to powering innovation for a prosperous economy.Certification LevelSILVER ACHIEVEMENT LEVELManufacturing practicesManufactured using processes that reduce the risk of negative environmental impact.As certified byCradle to Cradle Certified
Cradle to Cradle Certified is the world's most comprehensive standard for safe, circular and responsible products. Certified products meet science-based requirements that have positive benefits including health and wellbeing, material reuse, emissions reductions, water quality, and fair and safe labor practices. The Cradle to Cradle Certified Product Standard is set by the Cradle to Cradle Products Innovation Institute, a global non-profit dedicated to powering innovation for a prosperous economy.Certification LevelSILVER ACHIEVEMENT LEVEL - Sustainability features for this product
Sustainability features
This product has sustainability features recognized by trusted certifications.Worker well-beingManufactured on farms or in facilities that protect the rights and/or health of workers.As certified byCradle to Cradle Certified
Cradle to Cradle Certified is the world's most comprehensive standard for safe, circular and responsible products. Certified products meet science-based requirements that have positive benefits including health and wellbeing, material reuse, emissions reductions, water quality, and fair and safe labor practices. The Cradle to Cradle Certified Product Standard is set by the Cradle to Cradle Products Innovation Institute, a global non-profit dedicated to powering innovation for a prosperous economy.Certification LevelSILVER ACHIEVEMENT LEVELManufacturing practicesManufactured using processes that reduce the risk of negative environmental impact.As certified byCradle to Cradle Certified
Cradle to Cradle Certified is the world's most comprehensive standard for safe, circular and responsible products. Certified products meet science-based requirements that have positive benefits including health and wellbeing, material reuse, emissions reductions, water quality, and fair and safe labor practices. The Cradle to Cradle Certified Product Standard is set by the Cradle to Cradle Products Innovation Institute, a global non-profit dedicated to powering innovation for a prosperous economy.Certification LevelSILVER ACHIEVEMENT LEVELSafer chemicalsMade with chemicals safer for human health and the environment.As certified byCradle to Cradle Certified
Cradle to Cradle Certified is the world's most comprehensive standard for safe, circular and responsible products. Certified products meet science-based requirements that have positive benefits including health and wellbeing, material reuse, emissions reductions, water quality, and fair and safe labor practices. The Cradle to Cradle Certified Product Standard is set by the Cradle to Cradle Products Innovation Institute, a global non-profit dedicated to powering innovation for a prosperous economy.Certification LevelSILVER ACHIEVEMENT LEVEL
From the manufacturer


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STRENGTH CURE SHAMPOO & CONDITIONER
2x stronger strands*
56% breakage reduction*
*vs. non-conditioning shampoo
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COLOR FANATIC
primes, protects, perfects
maintains color vibrancy
enhances shine

WHICH PUREOLOGY RANGE IS RIGHT FOR YOU?
![]() STRENGTH CURE | ![]() HYDRATE | ![]() HYDRATE SHEER | ![]() STRENGTH CURE BLONDE | ![]() SMOOTH PERFECTION | ![]() PURE VOLUME | ![]() NANOWORKS GOLD | |
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Customer Reviews
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4.6 out of 5 stars 4,997
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4.7 out of 5 stars 12,414
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4.6 out of 5 stars 7,227
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4.6 out of 5 stars 1,799
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4.4 out of 5 stars 1,608
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4.2 out of 5 stars 5,117
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4.6 out of 5 stars 914
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Price
| $37.00$37.00 | $37.00$37.00 | $37.00$37.00 | $37.00$37.00 | $37.00$37.00 | $37.00$37.00 | $50.00$50.00 |
HAIR TYPE
| Damaged, color-treated | Normal, dry color-treated | Fine, dry color-treated | Blonde or highlighted | Frizzy, color-treated | Fine, color-treated | Very dry, dull color-treated |
HAIR CONCERN
| Damage, split ends, breakage | Dryness, lack of moisture | Dryness, lack of moisture | Brassy, yellow or orange tones | Frizz, curl manageability | Lack of volume, fullness, body | Dryness, lack of shine |
BENEFITS
| Strength and softness | Moisture and softness | Moisture and softness | Neutralizes brass | Smoothness and frizz control | Body and fullness | Softness and shine |
KEY INGREDIENTS
| Keravis, Astaxanthin | Jojoba, Green Tea, Sage | Jojoba, Green Tea, Sage | Keravis, Astaxanthin | Camellia, Shea Butter | Wheat Protein, Eucalyptus Leaf | Keravis, Golden Marula Oil |
FRAGRANCE NOTES
| Raspberry, Peach, Water Flower | Lavender, Bergamot, Mint | Lavender, Bergamot, Mint | Pear, Rose, Sandalwood | Cocoa, Marshmallow Accord | Pink Grapefruit, Wild Rose | Dewy Pear, Ylang Ylang |
Product details
- Product Dimensions : 1.38 x 1.38 x 3.86 inches; 1.7 ounces
- UPC : 884486436931
- Manufacturer : Pureology
- ASIN : B08998XNQY
- Country of Origin : USA
- Best Sellers Rank: #3,723 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
- #105 in Hair Shampoo
- Customer Reviews:
Videos
Videos for this product
0:40
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Review-Pureology Strength Cure Shampoo for Damagedmadelyn crapo
Videos for this product
1:07
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Is The Pureology Strength Shampoo Worth it?Krista Jetton
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers like the shampoo's pleasant smell. The product receives mixed feedback about hair cleanliness, with some customers reporting oily results.
AI-generated from the text of customer reviews
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Customers like the shampoo's smell.
"...hairs, feeling silky, smooth and reaping repairs damaged ends has a great smell.Great products highly recommend." Read more
"...Strength Cure smells great and feels great in my hair! I highly recommend it." Read more
"...The scent is so strong I sneezed all day, then my hair felt like it had a layer of vegetable oil in it...." Read more
"Smells good and cleans like most shampoo's do." Read more
Customers have mixed experiences with how the shampoo affects their hair cleanliness, with some reporting oily results.
"Great product leaves your hairs, feeling silky, smooth and reaping repairs damaged ends has a great smell.Great products highly recommend." Read more
"...My hair was so gross that when I got home from shopping I washed it out. It is going right back to Amazon!" Read more
"Smells good and cleans like most shampoo's do." Read more
"Made my hair super oily at the root and dry at the ends." Read more
Reviews with images

Strength Cure is a fabulous product!
Top reviews from the United States
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- Reviewed in the United States on September 25, 2024Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseGreat product leaves your hairs, feeling silky, smooth and reaping repairs damaged ends has a great smell.Great products highly recommend.
- Reviewed in the United States on March 22, 2025Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseMakes hair soft
- Reviewed in the United States on April 30, 2024Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseThis is completely my fault, I didn't look deep enough into how much product I was receiving. It was good at moisturizing but the price isn't worth it!
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Reviewed in the United States on February 19, 2025Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseMi esposa lo usa y está fascinada con su resultado es todo lo que describe el fabricante así que lo recomendamos
- Reviewed in the United States on February 13, 2024Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseI love this product! I definitely should have purchased a bigger size as this is perfect for someone trying it out but if you want to use it regularly you’ll need the bigger version. Strength Cure smells great and feels great in my hair! I highly recommend it.
5.0 out of 5 starsI love this product! I definitely should have purchased a bigger size as this is perfect for someone trying it out but if you want to use it regularly you’ll need the bigger version. Strength Cure smells great and feels great in my hair! I highly recommend it.Strength Cure is a fabulous product!
Reviewed in the United States on February 13, 2024
Images in this review
- Reviewed in the United States on May 16, 2023Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseI like the shampoo but this particular bottle is trial size, Maybe get 3 shampoos out of it so heads up if your not aware. Way to expensive for that much product!
- Reviewed in the United States on January 22, 2025Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseWill buy again
- Reviewed in the United States on August 13, 2024Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseI wish that it was a bit bigger in size, but it is nice to have quality shampoo and conditioner while traveling.
Top reviews from other countries
- KelliReviewed in Canada on December 21, 2021
4.0 out of 5 stars Nice product
Size: 1.7 Fl Oz (Pack of 1)Verified PurchaseAwesome line of hair products. I found using only this shampoo and conditioner created build up, so I suggest switching it up every now and then.
- AndieReviewed in Canada on July 19, 2024
1.0 out of 5 stars Are you kidding me?
Size: 1.7 Fl Oz (Pack of 1)Verified Purchase$15 each for these two little sample size bottles??? WHAT A SCAM! I returned these because no effin way was I okay paying that astronomical amount when those size bottles are under $5 at a store. Get your head together Pureology!!
AndieAre you kidding me?
Reviewed in Canada on July 19, 2024
Images in this review