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You might have gotten on a wait list for, say, the new iPhone, but can you imagine getting on a wait list for sheets? Apparently more than 2,000 people did just that when two-year-old home brand Snowe ran dry of its megapopular percale line earlier this year. With an impressive 500 thread count, these Italian-made Egyptian cotton sheets were beloved for being crisp and breathable—not to mention affordable, considering the top-tier quality: $188 for a full-size sheet set including a flat sheet, a fitted sheet, and two pillowcases. Fortunately for the wait-listers—and anyone who needs a new set of sheets themselves—Snowe's percale is back in stock in white and ivory and grey, as well as a new blue that just launched.
Snowe was launched in 2015 in an effort to offer high-quality essentials for the home at reasonable prices. “We believe that that the objects we surround ourselves with have a major impact on our day and our outlook on life,” founders Rachel Cohen and Andres Modak told AD's digital design reporter Hadley Keller that spring, and backed up their ideology with Portuguese-made porcelain, Italian glassware, and other essentials based on the categories "Bathe, Drink, Eat, and Sleep." According to a spokesperson, the percale sheets were always popular, but over time—and after side-by-side comparisons with other affordable bedding brands—their quality was recognized on a larger scale: This isn't the first time they've sold out, so it might be time to grab your set before they fly.
